The story of how a family of dog lovers reinvented the safety gate to keep Jack, and thousands of other dogs safe at the front door and beyond.
A solution from 20 years of pet care.
Founder Peter Maxted didn't just stumble into the pet industry; he lived it. With over two decades of experience specialising in professional pet care, Peter understood dog behaviour better than most. He saw firsthand the daily anxiety owners faced when opening their front doors - the frantic leg lunging, the "door-dashing", and the constant worry of a pet escaping into the street.
In 2018, when Peter looked for a solution for his own dog, Jack and his clients dogs who would stay with him during pet care, he found a market filled with "one-size-fits-all" baby gates that were bulky, left trip hazards and would not fit on the front door.
So he set about designing and engineering an entirely new concept. A retractable, modular and portable safety gate for front doors, stairways, campers and more.
"I didn't just want a gate; I wanted utility and peace of mind when the doorbell rang."
King's Award for Enterprise
Innovation 2026 Winners
After eight years of helping dog owners around the world, The Dog-G8 Co was honoured with The King’s Award for Enterprise: Innovation 2026.
The award recognises Peter’s innovation & the years of dedication behind Dog-G8, with one simple purpose at its heart: helping to keep dogs safe and giving owners greater peace of mind.
To mark the achievement, Peter attended a royal reception at St James’s Palace in July 2026, where he had the honour of meeting His Majesty King Charles III.
The Dog-G8 range is proudly designed and manufactured in the United Kingdom. Dog-G8's steel components are formed and welded in Peterborough, while the joining clips are moulded in Horsham, West Sussex.
Every Dog-G8 is then hand-assembled, quality checked, packed and fulfilled by the team in Horsham, ensuring the correct size, colour and configuration is prepared for you and your dog.
Designed by a family of animal lovers
Easy to install
All gates arrive fully assembled and ready to install. Installation is simple and adaptable, with mounting options to suit a range of surfaces.
For uPVC, composite, glass and metal surfaces, the mounting brackets can be fitted using the high-strength adhesive tape, with no drilling or screws required. For other surfaces, such as wood or plasterboard, self-tapping screws are provided.
Once the brackets are securely installed, simply slot your gate into position.
As seen on Dragons' Den
In 2023, Dog-G8 featured on Series 20, Episode 6 of BBC Dragons' Den (UK's Shark Tank).
Dog gate vs baby gate explained. Learn why baby gates often fail for dogs, key safety differences, and when a purpose-built dog gate is the safer choice
